The primary purpose of this program is to prepare graduates for one of the fastest growing professions of the decade - electronic commerce. Over the next decade, it is expected that electronic commerce will pervade and drastically change the world of business exchange. The program provides students with a solid foundation in the development of electronic commerce and internet applications, and is a practical program with a multidisciplinary focus.
The Bachelor of Electronic Commerce was developed with the support of industry leaders and incorporates a mix of commerce, communication, multimedia and internet technology which will make graduates highly attractive to potential employers. Students can combine suitable courses from other disciplines to form quantitative streams supporting careers in tourism, decision science, human resource management, accounting, marketing, public relations, journalism, management, education and health.
Electronic Commerce graduates are eligible for employment in, but not limited to: information provision, data communications, design and development of multimedia systems, networking, internet marketing, staff development, education and training, health informatics, accounting, financial advising, public relations, information systems applications and management.
To obtain a Bachelor of Electronic Commerce, a student must complete a total of 24 courses comprising:
The number of level one courses is not to exceed twelve
Schedule 1: Twelve core courses
Code | Course |
---|---|
MMST11001 | Introduction to Multimedia |
MMST11002 | Constructing Cyberspace |
ACCT11059 | Using Accounting for Decision Making |
MRKT11028 | e-Marketing and Retail Selling |
COIS11011 | Foundations of Business Computing |
COIS13034 | Information Systems Management with e-Commerce Applications |
COIT13132 | Professional Issues |
COMM12020 | Communication in the Internet Age |
COIT11166 | Systems Analysis and Design |
COIT12170 | Data Communications |
ECOM13003 | Electronic Commerce |
COIT13211 | Security and the Internet |
Schedule 2: Six courses from a specialisation study area
Code | Course |
---|---|
Accounting | |
ACCT11057 | Principles of Accounting |
ECON11026 | Principles of Economics |
LAWS11030 | Introductory and Contract Law |
ACCT19060 | Management Accounting |
ACCT19061 | Corporate Accounting |
LAWS19031 | Mercantile Law |
ACCT19066 | Accounting Systems and Assurance |
Decision Science | |
COIS13013 | Management Support Systems |
STAT11048 | Essential Statistics |
COIT11118 | Conceptual Foundations of Computing |
STAT12049 | Total Quality Management & Statistical Process Control |
COIT12120 | Systems Simulation |
STAT12032 | Data Analysis |
STAT13035 | Applied Multivariate Statistics |
Health Informatics | |
COIS13013 | Management Support Systems |
HLTH11005 | Nursing Informatics |
HMGT12004 | Health Service Provision |
HLTH12003 | Health Information Science |
COIT11133 | Programming A |
COIT11134 | Programming B or |
COIS12041 | Business Programming |
COIT12167 | Database Use and Design |
Human Resource Management | |
HRMT11010 | Organisational Behaviour |
HRMT11011 | Human Resources in Organisations |
HRMT19012 | Performance Management |
HRMT19013 | Human Resources Development |
HRMT19020 | Managing Organisational Change |
HRMT19016 | Contemporary Organisational & HRM Studies |
Internet Information Systems | |
COIT11133 | Programming A |
COIT11134 | Programming B |
COIT12140 | Object-oriented Programming |
COIT12137 | Java for Object-Oriented Programmers |
COIT12167 | Database Use and Design |
COIT12168 | Analysis and Specification |
COIT12169 | Systems Implementation |
Internet Technologies | |
ENCO11005 | Computer Hardware Fundamentals |
COIT11133 | Programming A |
COIT11134 | Programming B |
COIT13143 | Database Application Development |
COIT13146 | Systems Administration |
COIT13147 | Networks |
COIT13152 | Operating Systems |
COIT12167 | Database Use and Design |
Journalism | |
JOUR11005 | Introduction to Journalism A |
JOUR11006 | Introduction to Journalism B |
JOUR12010 | Feature Writing |
JOUR12038 | Reporting the Asia Pacific |
JOUR12014 | Journalism & Media History |
JOUR12015 | Online Investigative Journalism |
Management | |
HRMT11011 | Human Resources in Organisations |
MGMT11163 | Managerial Communication |
MRKT19034 | Marketing: New Ventures and Entrepreneurship |
HRMT19020 | Managing Organisational Change |
MGMT19114 | Strategic Management |
MGMT11109 | Introduction to Management |
Marketing | |
MRKT11029 | Marketing |
MRKT19031 | Buyer Behaviour |
MRKT19034 | Marketing: New Ventures and Entrepreneurship |
MRKT19037 | International Marketing and Business |
MRKT19038 | Market Research Techniques |
MRKT19049 | Customer Relationship Marketing |
Media & Culture | |
CULT11001 | Communication, Culture & Communities |
COMM12022 | Cultural Technologies |
CULT12004 | Cultural & Media Identity |
JOUR12038 | Reporting the Asia Pacific |
COMM19029 | Film from the Pacific Rim |
COMM12023 | Screen Studies |
Professional Communication | |
JOUR11001 | Public Relations & the Media |
COMM12017 | Public Relations Management |
COMM12018 | Public Relations Practices |
COMM12025 | Organisational Communication |
COMM12030 | Desktop Publishing |
COMM12033 | Speech Communication |
Tourism | |
BUSN11014 | Professional Competencies for Marketing, Tourism and Business |
TOUR11009 | Tourism Impacts Assessment |
TOUR19008 | Managing Tourism Demand |
TOUR19010 | Tourism in the Asia Pacific |
TOUR19012 | Tourism Planning |
TOUR19016 | Thematic Tourism |
MultiMedia | |
MMST11003 | Design Perspectives |
MMST12004 | Multimedia Design |
MMST12005 | New Media Histories & Practices |
MMST12009 | Dynamic Web Interfaces |
MMST12016 | Digital Audio |
COMM12030 | Desktop Publishing |
Schedule 3: Six elective courses
Six elective courses can be chosen from any CQU program to bring the total for the degree to 24 courses. These courses may be selected in order to add greater depth to the specialisation area of study, or to create a second specialisation. Students are strongly encouraged to include a project in their choice of electives.
A recommended study schedule for this program can be obtained from your program administrator. Students may determine their own schedule based upon credit transfers and personnel study requirements. It is important to note that full-time students usually enrol in four courses per term and part-time students usually enrol in two courses per term.
Note: Students must check to see when and where a course is offered before enrolling. See the course availability section in this handbook for details.
Offshore Delivery Sites
Programs available at offshore delivery sites are offered with the support of local agents. Students should note that some programs are subject to articulation arrangements with the local institution and that course and program offerings are subject to availability at that particular delivery site.
CQU CRICOS Provider Codes: QLD - 00219C; NSW - 01315F; VIC - 01624D
This handbook was correct as at: 16-06-2003