Study@CQU 2003

Undergraduate Course Information

MRKT19037 International Marketing & Business

Students study the application of marketing principles to international markets. They learn how to evaluate overseas markets, concepts of international business trading, how to develop export plans and generation of international marketing strategies.

CQU CRICOS Provider Codes: QLD - 00219C; NSW - 01315F; VIC - 01624D

This handbook was correct as at: 16-06-2003

Handbook Disclaimer