Courses
Course Code | Course Name | Offered in 2013 |
---|---|---|
MRKT | ||
MRKT11028 | Digital Marketing | Yes |
MRKT11029 | Marketing Fundamentals | Yes |
MRKT11030 | The Marketing Function | No |
MRKT19030 | Promotions Management | Yes |
MRKT19031 | Consumer Behaviour | Yes |
MRKT19034 | Entrepreneurship, Innovation and New Ventures | Yes |
MRKT19036 | Marketing of Service Products | Yes |
MRKT19037 | International Marketing | Yes |
MRKT19038 | Marketing Research | Yes |
MRKT19040 | Marketing Plans | No |
MRKT19049 | Customer Relationship Marketing | Yes |
MRKT19050 | Introduction to Retailing | No |
MRKT20018 | Global Marketing | Yes |
MRKT20019 | Marketing Management | Yes |
MRKT20021 | Buyer Behaviour | Yes |
MRKT20024 | Integrated Marketing Communications | Yes |
MRKT20025 | Market Research | Yes |
MRKT20026 | Service Product Marketing | Yes |
MRKT20027 | Internet and Electronic Marketing | Yes |