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ACCT AINV ALLH AQUA ARTH ARTS AUDV AVAT BIOH BIOL BIOT BLAR BLCN BLOC BLSV BMED BMSC BOTN BUSN CHEM CHIR CNSL COIS COIT COMM COMT CQUN CREA CULT DGTL DNCE DRMA ECOM ECON EDCU EDEC EDED EDEL EDFE EDHE EDSE EDVT ENAC ENAE ENAG ENAM ENAR ENCO ENEA ENEC ENEE ENEG ENEM ENEP ENEV ENIM ENMG ENML ENMM ENPG ENPO ENRG ENSD ENSE ENTA ENTC ENTE ENTG ENTI ENTM ENTZ ENVH ENVR ESSC EVST FAHE FARM FILM FINC FSEH GENE GEOG GEOH GOVP HIST HLPB HLTH HLTP HMGT HMSC HRMT HUMT IEXC INDG JALC JAPN JAZZ JOUR LAWS LITR LNGC LNGE LOTE MARN MATH MBIO MDWF MEDI MEDS MGMT MMST MNTR MQPR MRKT MUSC NHLT NHPE NURS NUTR OCCT OCHS OLTC ORAL PERF PHRM PHYG PHYS PMSC PODI PPMP PROP PSIO PSYC RAIL RELG SAFE SCIE SKIL SOCL SOWK SPCH SREC STAT SWHS THTR TOUR VART WELF WRIT ZOOLMRKT19034 Entrepreneurship, Innovation and New Ventures
Course details
Starting, developing and operating a new business involves considerable risk and effort. New ventures continue to proliferate in local, national and global markets. Nearly two million new ventures are created each year despite high failure rates. However, an entrepreneur who seeks the right training and support can greatly reduce their risk of failure. This course explores the roles and functions of entrepreneurship and innovation in the development of new business ventures, specifically focusing on small to medium enterprise (SME) perspectives. We investigate the development and application of creativity and innovation, options for going into business and the key elements of a business plan including marketing, operations, financial projections and implementation. This course is essential for students who are planning to pursue an entrepreneurial career and/or corporate intrapreneurs who wish to develop their entrepreneurial marketing and management capabilities.
Course at a glance
| Career: | Undergraduate |
| Credit points: | 6 |
| Requisites: | Pre-requisite:- MRKT11029 Students please note, it is recommended that you complete one year (fulltime equivalent) study (48 units of credit) before attempting this course. |
| Student Contribution Band: | 3A |
| EFTSL: | 0.12500 |
Course availability
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