BUSN20012 Business Research using Qualitative Methodology

Course Description

Qualitative Methodology is associated with specific ontological, epistemological and theoretical traditions. This course examines the theoretical paradigms that use qualitative methodology, the associated methods of data collection (for example, participant observation, in-depth interviews,...) and data analysis (for example, grounded theory analysis, successive approximation, taxonomy building,...) and various computer software packages utilised in a qualitative methodology as well as the genres used to report research using a qualitative methodology.

Course at a glance

Faculty: Faculty of Business and Law
Career: Postgraduate
Credit points: 8
Requisites: This course has no pre/co-requisites
HECS Banding: 2
EFTSL 0.167

Course Availability

Term Campuses
T3 FLEX: ROK