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Course details
The principles and practices associated with marketing of community and commercial sporting services. Special focus is directed toward the skills of service marketing. It is intended that students gain theoretical knowledge and practical skills in sponsorships, public relations, promotions, fundraising and ticketing applied to sport.
It is a requirement of this course to have access to the CQU website and the Internet.
Course at a glance
| Career: | Undergraduate |
| Credit points: | 6 |
| Requisites: | This course has no pre/co-requisites |
| Student Contribution Band: | 2 |
| EFTSL: | 0.12500 |
Course availability
| Term | Campus |
|---|---|
| Term 2, 2006 | FLEX ROK |
Course evaluation reports
Course evaluation results may be accessed using the Course Evaluation application in the My.CQU Portal at http://my.cqu.edu.au
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