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Course details
This course covers, at the postgraduate level, the main concepts, tools, techniques, practices and approaches to strategy, and is thus the compulsory introductory course to the capstone course designed to integrate all your studies. You will study how to develop visions, missions, objectives and strategies for large diversified organisations as a whole, for strategic business units, and for smaller entrepreneurial enterprises. You will learn the main principles of strategy in practice, and the assessment of the best strategic choice options. Both competitive and co-operative strategies are covered. You will also cover competitive advantages that can be gained from taking key initiatives, and how to improve the chances of achieving successful strategy implementation. The course covers both formal strategic planning and emergent strategy under conditions of rapid change, uncertainty and complexity.
Course at a glance
| Career: | Postgraduate |
| Credit points: | 8 |
| Requisites: | Prerequisite course of MGMT20093 or MGMT20124 |
| Student Contribution Band: | 3A |
| EFTSL: | 0.16667 |
Course availability
| Term | Campus |
|---|---|
| 2008 Term One | BNE FLEX GDC HTD MEL NZDS ROK SYD |
| 2008 Term Two | BNE FLEX GDC HTD MEL NZDS ROK SYD |
| 2008 Term Three | BNE FLEX GDC HTD MEL SYD |
Course evaluation reports
Course evaluation results may be accessed using the Course Evaluation application in the My.CQU Portal at http://my.cqu.edu.au
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