Programs & Courses 2007
Student Handbook Home: Edition 2

MRKT19037 International Marketing

Course details

Students study the application of marketing principles to international markets. They learn how to evaluate overseas markets, concepts of international business trading, how to develop export plans and generation of international marketing strategies.


Course at a glance
Career: Undergraduate
Credit points: 6
Requisites: Prerequisite: MRKT 11029 or MRKT 11028
Student Contribution Band: 2
EFTSL: 0.12500
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Course availability
Term Campus
2007 Term Two BNE FLEX GDC HKG HTD MEL ROK SHNGH SYD
2007 Term Three BNE FLEX GDC HKG HTD MEL NZDS SHNGH SYD
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Course evaluation reports

Course evaluation results may be accessed using the Course Evaluation application in the My.CQU Portal at http://my.cqu.edu.au

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