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Program Level
Select Study Level Undergraduate Postgraduate Bridging and Access Research Higher Degrees HonoursStudy Area
HonoursCU47 - Bachelor of Business (Specialisation)/Bachelor of Professional Communication
CU47 - Bachelor of Business (Specialisation)/Bachelor of Professional Communication
At a GlanceInformation on where the program is available, duration, units of credit as well as contacts for further information.
Aims - StructureAn outline of the programs aims, objectives and outcomes, as well as information on the structure of the program.
Course PlansA detailed list of courses and electives required to complete the program.
Career Opportunities
Graduates with a double degree have access to other career possibilities outside their primary discipline and are highly attractive to potential employers. Career options for graduates of the Bachelor of Business (Specialisation)/Bachelor of Professional Communication are as a public relations officer, human resource officer, business manager, government administrator, media and marketing officer, promotions and publicity officer, advertiser, journalist, management consultant or marketing manager.
About Business/Professional Communication
It’s all about management. At some time in your working life you will have to manage something. It might be a section or department of a company or corporation or in the government sector. Why not combine business with professional communication and consider a career in marketing, media management or public relations?
Explore how to effectively communicate with an audience, design and manage public relations projects and gain valuable insight into dealing with the media. Learn fundamental business skills involving accounting, finance, economics and marketing, and then choose a specialisation to complete your business/professional communication studies.