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MGMT19114  Strategic Management

This course will encompass an overview of typical business activities across a range of disciplines. Students will develop long term planning and strategic planning skills on a corporate basis. Topics covered will include environmental strategic analysis, new product development strategies, production strategies and financial strategies, together with execution and implementation activities.

Assessment is by way of two assignments and an exam.

Central Queensland University Handbook
This handbook was correct as at: 07-May-2002

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