Important Information
Programs
Courses
Residential Schools
International Students
Current Handbook
Glossary
Program Level
Select Study Level Undergraduate Postgraduate Bridging and Access Research Higher Degrees HonoursStudy Area
Honours
Be What You Want To Be: 13CQUni (132786)
CF69 - Master of Management (Marketing) - no new enrolments
1 compulsory course
Course Code | Course Name |
---|---|
MGMT20124 | People, Work & Organisations |
plus 3 core marketing courses
Course Code | Course Name |
---|---|
MRKT20019 | Marketing Management |
MRKT20021 | Consumer and Organisational Buyer Behaviour |
MRKT20024 | Integrated Marketing Communications |
plus 4 marketing related courses from:
It is recommended that students undertake the course MGMT20112 Strategy Development & Initiatives as late as possible in their program of study.
plus 1 elective course
From the postgraduate courses offered by the Faculty of Business and Informatics or another postgraduate course with approval from the Dean.