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Bachelor of Electronic Commerce CU08

Duration: 3 years full-time, 6 years part-time.
Mode and Location: Internal - BIC/GIC/SIC/MAL/MIC/HK/SING, external.
Courses/Units of Credit: 24 courses/144 units of credit.
Faculty: Informatics & Communication.
Entry: International full-fee-paying students only.
Contact: Bob Hudson on 07 4930 9327 or Janet West on 07 4930 9511.
International Students: International students studying in Australia must study full-time, on-campus.
CQU CRICOS Program Codes: BIC/GIC - 034847E, SIC - 034762K, MIC - 034397D.

Program Overview

The primary purpose of this program is to prepare graduates for one of the fastest growing professions of the decade - electronic commerce. Over the next decade, it is expected that electronic commerce will pervade and drastically change the world of business exchange. The program provides students with a solid foundation in the development of electronic commerce and Internet applications, and is a practical program with a multidisciplinary focus.

The Bachelor of Electronic Commerce was developed with the support of industry leaders and incorporates a mix of commerce, communication, multimedia and Internet technology which will make graduates highly attractive to potential employers. Students can combine suitable courses from other disciplines to form quantitative streams supporting careers in tourism, decision science, human resource management, accounting, marketing, public relations, journalism, management, education and health.

Electronic Commerce graduates are eligible for employment in, but not limited to: information provision, data communications, design and development of multimedia systems, networking, Internet marketing, staff development, education and training, health informatics, accounting, financial advising, public relations, information systems applications and management.

Program Structure

To obtain a Bachelor of Electronic Commerce, a student must complete a total of 24 courses comprising:

  • Schedule 1: twelve core courses
  • Schedule 2: six courses from a specialisation study area
  • Schedule 3: six elective courses

The number of level one courses is not to exceed twelve

Schedule 1: Twelve core courses
Code Course
MMST11001   Introduction to Multimedia
MMST11002   Constructing Cyberspace
ACCT11059   Using Accounting for Decision Making
MRKT11028   e-Marketing and Retail Selling
COIS11011   Foundations of Business Computing
COIT13132   Information Systems Management with e-Commerce Applications
COIT13132   Professional Issues
COMM12020   Communication in the Internet Age
COIT11166   Systems Analysis and Design
COIT12170   Data Communications
ECOM13003   Electronic Commerce
COIT13211   Security and the Internet

Schedule 2: Six courses from a specialisation study area
Code Course
Accounting
ACCT11057   Principles of Accounting
ECON11026   Principles of Economics
LAWS11030   Introductory and Contract Law
ACCT19060   Management Accounting
ACCT19061   Corporate Accounting
LAWS19031   Mercantile Law
ACCT19066   Accounting Systems and Assurance
Decision Science
COIS13013   Management Support Systems
STAT11048   Essential Statistics
COIT11118   Conceptual Foundations of Computing A
MATH11168   Total Quality Management & Statistical Process Control
COIT12120   System Simulation
STAT12032   Data Analysis
STAT13035   Applied Multivariate Statistics
Health Informatics
COIS13013   Management Support Systems
HLTH11005   Nursing Informatics
HMGT12004   Health Service Provision
HLTH12003   Health Informatics
COIT11133   Programming A
COIT11134   Programming B or
COIS12041   Business Programming
COIT12167   Database Use and Design
Human Resource Management
HRMT11010   Organisational Behaviour
HRMT11011   Human Resources in Organisations
HRMT19012   Performance Management
HRMT19013   Human Resources Development
HRMT19020   Managing Organisational Change
HRMT19016   Contemporary Organisational & HRM Studies
Internet Information Systems
COIT11133   Programming A
COIT11134   Programming B
COIT12140   Object-oriented Programming
COIT12137   Internet Programming
COIT12167   Database Use and Design
COIT12168   Analysis and Specification
COIT12169   Systems Implementation
Internet Technologies
ENCO11005   Computer Hardware Fundamentals
COIT11133   Programming A
COIT11134   Programming B
COIT13143   Database Programming & Administration
COIT13146   Systems Administration
COIT13147   Networks
COIT13152   Operating Systems
COIT12167   Database Use and Design
Journalism
JOUR11005   Introduction to Journalism A
JOUR11006   Introduction to Journalism B
JOUR12010   Feature Writing
COMM12027   Reporting the Asia Pacific
JOUR12014   Journalism & Media History
JOUR12015   Online Investigative Journalism
Management
HRMT11011   Human Resources in Organisations
MGMT11163   Managerial Communication
MRKT19034   Marketing: New Ventures and Entrepreneurship
HRMT19020   Managing Organisational Change
MGMT19114   Strategic Management
MGMT11109   Introduction to Management
Marketing
MRKT11029   Marketing
MRKT19031   Buyer Behaviour
MRKT19034   Marketing: New Ventures and Entrepreneurship
MRKT19037   International marketing and business
MRKT19038   Market Research Techniques
MRKT19039   Market Research Applications
Media & Culture
CULT11001   Communication, Culture & Communities
COMM12022   Cultural Technologies
CULT12004   Cultural & Media Identity
COMM12027   Reporting the Asia Pacific
COMM19029   Film from the Pacific Rim
COMM12023   Screen Studies
Professional Communication
JOUR11001   Managing the Media
COMM12017   Public Relations A
COMM12018   Public Relations B
COMM12025   Organisational Communication
COMM12030   Desktop Publishing
COMM12033   Speech Communication
Tourism
TOUR11004   The Business of Tourism: Core Skills
TOUR11009   Tourism Impacts Assessment
TOUR19008   Managing Tourism Demand
TOUR19010   Tourism in the Asia Pacific
TOUR19012   Planning and Programming
TOUR19016   Thematic Tourism
Multimedia
MMST11003   Design Perspectives
MMST12004   Multimedia Design
MMST12005   Multimedia Development
MMST12009   Dynamic Web Interfaces
MMST12016   Audio Production & Contemporary Culture
COMM12030   Desktop Publishing

Schedule 3: Six elective courses

Six elective courses can be chosen from any CQU program to bring the total for the degree to 24 courses. These courses may be selected in order to add greater depth to the specialisation area of study, or to create a second specialisation. Students are strongly encouraged to include a project in their choice of electives.

A recommended study schedule for this program can be obtained from your program administrator. Students may determine their own schedule based upon credit transfers and personnel study requirements. It is important to note that full-time students usually enrol in four courses per term and part-time students usually enrol in two courses per term per term.

Note: Students must check to see when and where a course is offered before enrolling. See the course availability section in this handbook for details.

Offshore Delivery Sites

Programs available at offshore delivery sites are offered with the support of local agents. Students should note that some programs are subject to articulation arrangements with the local institution and that course and program offerings are subject to availability at that particular delivery site.


Central Queensland University Handbook
This handbook was correct as at: 07-May-2002
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